Duration: one week
Who: 20 from engineer to manager
Where: Berlin
We provoked engineers to challenge and rethink their traditional ways of working
In order to keep up with fast paced innovations in the automotive industries, players like Audi need to productize digital services and develop sustainable and green mobility solutions. Starting with the user and developing user-centered innovative products means deep design research on the field. Interdisciplinary teams learned to gather insights from car retailers, dealerships and car sharing services and learned collaborative practices throughout our workshop in betahaus, the most vibrant coworking space in Kreuzberg.